“The Trapper Keeper is one of the most recognized school brands of all time,” says Jessica Hodges, Director of School Marketing for ACCO Brands. It’s also a prominent pop culture touchstone: Trapper Keepers have been featured on Family Guy, Dawson’s Creek, South Park, Full House, and Napoleon Dynamite. They were transformed into a Trivial Pursuit game piece. John Mayer called Trapper Keepers “the genesis of OCD for my generation.”
And everyone loves commercials from the 80s!